IP Resources from Our Members
We are excited to include this Resource Section in our Quarterly Newsletter where we share interesting insights, research studies, white papers and other thought pieces from our members around the world. Members interested in submitting relevant material for our next newsletter should contact Dawn Sgarlata at dsgarlata@iacc.org.
Disclaimer: The IACC is providing these links as a courtesy to our members; the IACC has not independently verified any claims or assertions contained therein. Further, the views expressed in each of the linked resources are those of the respective authors, and their inclusion should not be interpreted as an endorsement by the IACC.
Anti-Counterfeiting & Brand Protection Strategy
Alpvision
Navigating the EU Digital Product Passport (DPP)
As the European Union rolls out its Digital Product Passport (DPP) requirements, businesses must adapt for sustainability and transparency. In this essential guide, AlpVision provides insights into understanding and implementing the DPP. Discover how the DPP will impact your brand, along with reliable solutions for compliance, authenticity, and consumer engagement.
Authentix
Your Complete Brand Protection Guide
Develop a holistic and secure brand protection strategy with this guide that covers how to protect against different types of infringement, steps for developing a brand protection strategy, and tips for implementing a multilayered approach.
Crane
Trust Begins with a Glance
Laava
Harnessing Advanced Technologies for Comprehensive Brand and Intellectual Property Protection
The article discusses the necessity for advanced digital authentication technologies and robust brand protection strategies to combat the growing threats of counterfeiting and unauthorized distribution, emphasizing the role of AI, machine learning, Digital Product Passports, and multifactor authentication in safeguarding intellectual property and brand integrity in a globalized marketplace.
General IP Enforcement
Cervieri Monsuarez
Analysis of hazardous compounds in counterfeit products
THE GILLETTE COMPANY LLC.: Recognition of the iconic razor blade as a three-dimensional trademark
Stobbs
The ROI of Brand Protection
Brand protection return-on-investment: an overview of calculation frameworks and methodologies.
International Legislative / Regulatory / Policy Initiatives
Opsec
Opsec's DPP Quick Guide
The initiative aims to provide supply chain transparency through unique identifiers (UIDs) as part of new EU sustainability regulations. To understand the implications, prepare for compliance, and more, consult OpSec’s DPP Quick Guide.
Online Enforcement and Trends
Stobbs
Measuring the online prominence and sentiment of the top 100 global brands
A study of the online prominence and sentiment of the top 100 global brands.